Retention Marketing for Shopify Brands —

Powered by Klaviyo.

Wellness, Food & Beauty Retention Specialist

15 years of experience, at your fingertips.

Hello, I’m Karen Holly, and with 15 years of diverse experience, I understand what e commerce brands in the food, wellness and beauty space need to succeed. Using Klaviyo, we design high-converting email and SMS flows that increase LTV, drive repeat revenue, and keep your best customers coming back. Our specialty lies in owned channel marketing, so your acquisition efforts are maximized, increasing the value of each customer. Read more…

Services we offer

Services we offer

Our Services

  • Full Stack Klaviyo Management includes Klaviyo Setup, Management, and Email Design.
    We can be a partner to fill your team’s gaps or do all the heavy lifting for your email program.

    Automated Flows & Journeys 

    We build high-converting welcome series, abandoned cart, post-purchase, and win-back flows.

    Segmentation & Personalization

    We use customer data to create targeted campaigns that drive engagement and sales.

    Campaign Strategy & Execution

    From promotional emails to loyalty-building content, we craft compelling messages that get results.

    A/B Testing & Optimization

    We continuously test subject lines, content, and send times to improve performance.

    Email List Optimization

    We clean, organize, and grow your subscriber list to ensure high deliverability, better engagement, and long-term list health.

    SMS Strategy & Management

    We design and manage SMS campaigns that complement your email efforts—driving urgency, boosting conversions, and keeping your audience engaged in real-time

  • We go beyond digital by integrating direct mail marketing through PostPilot, ensuring a multi-channel approach that increases customer touchpoints. Our direct mail services include:

    Triggered Postcards
    Automatically send postcards based on customer behavior, like abandoned carts or lapsed subscriptions.

    VIP & Loyalty Campaigns
    Reward your top customers with exclusive mailers, increasing retention and lifetime value.

    Reactivation & Win-Back
    Bring back inactive customers with personalized direct mail offers that cut through the digital noise.

    Seamless Klaviyo Integration
    We sync your email and direct mail strategies, ensuring a cohesive customer experience.

  • Email List Growth
    Implement strategies that drive new leads to build a robust email list, utilizing tools such as landing pages, content upgrades, and lead magnets.

    List Sharing & Cross Promotional Partnerships
    Collaborate with complementary brands to share email lists and engage in cross-promotional efforts, widening exposure and attracting new subscribers.

    Sweepstakes & Digital Events
    Organize engaging sweepstakes and digital events that incentivize participation, helping to grow email lists while driving brand awareness and customer engagement.

  • Full Year Marketing Calendar:
    Provide a comprehensive marketing calendar to plan promotional strategies effectively. Key components include:

    Quarterly Marketing Promotional Strategy:
    Develop tailored promotional tactics for each quarter that align with seasonal trends and business goals.

    Quarterly Content Strategy:
    Craft a content plan that integrates blogs, social media, and email strategies to maximize engagement and drive traffic.

    Website Banners & Graphics

    Design eye-catching banners and graphics for your website to highlight promotions and important content, boosting visibility and conversions.

    Product Launch & Holiday Campaign Planning & Execution
    Guide clients through strategic product launches and holiday campaigns, ensuring they leverage the peak buying seasons effectively.

  • Influencer Outreach & Management
    Build relationships with key influencers in your industry to enhance brand visibility and credibility. Management includes ongoing engagement and support for influencers to foster authentic content creation.

    Whitelisting
    Utilize whitelisting to increase the effectiveness of influencer campaigns. This allows brands to directly access influencer audiences, enhancing targeting and reach.

    Strategic Influencer Campaign Integration
    Seamlessly integrate influencer campaigns into broader marketing strategies, ensuring consistency in messaging and a unified brand presence across all channels.

  • Affiliate Marketing Platform Setup
    Establish and configure a robust affiliate marketing platform, enabling clients to track performance, manage affiliates, and optimize campaigns.

    Affiliate Outreach and Management
    Actively recruit and maintain relationships with affiliates, offering support and resources that empower them to promote your client's products effectively.

    Strategic Affiliate Campaigns
    Design and execute targeted affiliate campaigns that align with business goals, focusing on maximizing revenue and expanding reach through affiliate partnerships.

  • Item descPlatform Selection & Setup:
    Develop comprehensive loyalty programs that reward repeat customers and encourage referrals. A strong referral system can drive new business while recognizing and retaining existing customers.

    Explore subscription models that provide customers with consistent value, fostering long-term relationships and generating sustainable revenue. Outline best practices for setting up and managing subscription services effectively.ription

Contact Us

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